Family First Dental

Family First Dental (part of Dentive Dental Group) was losing patients to missed calls, with no data visibility into the scope of missed opportunities. Staff experienced burnout from after-hours call obligations and Monday morning voicemail backlogs. A previous online scheduling solution delivered only a 25% show rate, and during peak hours patients often went to competitors who answered first.

Resonate AI was deployed to handle every missed call with an immediate text-based engagement, booking appointments within defined scheduling parameters. The system covered phone, web chat, and proactive recall outreach across multiple channels. A controlled rollout started with 5 practices, with real-time dashboards providing full visibility and weekly metrics reviews. Proactive outreach also contacted recall-due patients autonomously with zero staff hours required.

Over an 8-week pilot, the AI handled 1,479 missed calls, conducted 972 conversations, and engaged 688 patients. A total of 175 appointments were booked (81 directly by AI, 94 from AI-captured leads), including 39 new patients worth $35,724 in captured revenue and an annual projection of $131,904. The show rate for AI-booked appointments reached 74% — roughly 3x the previous online scheduling tool — delivering a 4.9x ROI at $450/location/month.

• After-hours AI coverage eliminates both missed revenue and staff burnout, enabling practices to serve patients without requiring staff to be on-call.
• A controlled rollout with rapid feedback loops (same-day issue resolution, 12 product improvements during the pilot) is critical to high staff adoption and sustainable results.
• Proactive AI-driven recall outreach (26% conversion, zero staff hours) adds a significant revenue stream beyond inbound call handling.